Giant's 2006 InterBike booth was designed to feel like the flagship stores.
Flagship Store Identity & Signage
To create the Giant Retail Partnership brand, it was important to let the uniqueness of each bicycle dealership shine, while at the same time promoting the Giant brand. Signage tells the story of each store and sets an inspirational tone bringing focus to the joy of the ride.
Trade Show Booth & Signage
Original booth and signage design for the BOBA brand launch at the ABC Kids trade show.